Ilia Beauty Strike It Up Lipstick

Strike It Up Ilia BeautyIlia Beauty Strike It Up Review SwatchesIlia Beauty Red Lipstick SwatchesStrike It Up Ilia Beauty Lipstick Review Swatches

One of the noteworthy makeup launches that happened this Fall is from ILIA Beauty and consists of two lipsticks and two face products. The first item I picked is a classic red lipstick called Strike It Up and I know it’s hard to believe, but I did not have any lipstick in the same color (that’s what we say to justify certain purchases, right?)

Strike It Up is described as a classic, true red with blue undertones. I find the description very accurate, except that the blue undertone is not very strong and that makes this very easy to wear for those with different skin tones. The shade is very similar to Femme Fatale, but Femme Fatale is a bit darker and looks a bit more like a brick-red. I own almost all the red Ilia lippies (see swatches above)  and Strike It Up is actually my favorite one because it is a timeless red. Being a lipstick, the pigmentation is greater compared to the ILIA tinted lip conditioners and is almost fully opaque.

The texture is the usual ILIA semi-matte (non-drying, not too creamy). I think that wearing a lip balm underneath is not necessary unless your lips are very dry. However, I do recommend doing a nice lip scrub before wearing so that the lips will look smooth and it won’t emphasize flakey lips. The staying power is good, or at least satisfying to my standards (I don’t mind touching-up my lipstick). It doesn’t come off easily and fades pretty evenly after at least 5-6 hours, unless you eat/drink.

If you like to line your lips before/after applying a red lipstick, I recommend using the Jane Iredale Lip Pencil in Crimson, which is a great match for Strike It Up.

If you are on the market for a beautiful red lipstick, get this one, you’ll love it. If you are new to ILIA Beauty Lipsticks, you will definitely appreciate the lovely formula that includes moisturizing, certified organic plant oils and waxes and no obnoxious scent. GG approved (I have almost all of them!). You can find it at The Detox Market.

  • Such a stunning color on you! Love it!


  • Ana Green

    I didn’t think I needed this release until I saw it on you, you look AMAZING!! Grabs wallet… Xx

  • Ahhhh it’s so pretty!!

  • You have such stunning lips. Loving this color <3

  • Wow, it looks stunning on you!! Loved reading your post, it’s exactly how I justified purchasing Linger, I don’t have a copper shade in my beauty cabinet ;) Strike it up is gorgeous, but your swatches made me realize how pretty Perfect Day is. I guess I’ll have to get them all ;) xx

  • Wow it’s beautiful!<3 xx

  • Such a gorgeous colour, I wish I could pull off red as well as you! x

  • pjancakes

    I purchased this in post-Champions League sadness and I am o b s e s s e d. I’m so used to berry or wine toned reds and was so scared to try a true red but this shade is just perfect

  • Stephanie

    YES! This looks BEEEEauuuuutiful. I’ve already buckled and bought it. It’s on the way!

  • Looking so nice!!! x

  • Oh wow, that’s absolutely stunning! I was especially looking forward to this new lipstick release from Ilia and it does not dissapoint. Thanks for the handy color comparison as well.

  • What a gorgeous shade! I’ve not tried anything from Ilia so I’ll have to check them out soon. xxx

  • Looks gorgeous on you! But you could make any color look beautiful!! This is officially on my wish list!

  • laura

    wow lovely how red it looks on you! Most reds, including this one, sadly look quite pinkish on me rather than red; so I always need a warm toned shade. But on you, it’s stunning!

  • laura

    btw: have you tried the ilia face tints? I like them but am a bit saddened that they contain silicones….

  • Gorgeous shade! I was just eyeing this one online, but couldn’t find good swatches. Thank you for sharing!

  • Asti

    Dang girl, the color looks super stunning on you (I have repeatedly saying dang in my head, it seriously looks so good). And there’s never too many reds in a make-up drawer! I own Bang Bang, Femme Fatale and Perfect Day but FF and PD are my favorite colors ever.

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  • Red lipstick is my total addiction! I have all shades of red you could possibly imagine in my collection and still buy more… After your review I feel that I have to purchase this one too! :))

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